ASCP Skin Deep

AUTUMN 2025

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Protection. Education. Connection. There's an app for that at ascpskincare.com/app 85 configurations. Powder brows can be done on an array of clients and can range from bold and defined to soft and natural. Another very popular style is nano brows. This type of tattooing uses a machine with a needle cartridge to make hair strokes. This style creates a natural-looking brow that should seamlessly blend into the client's existing hair. The next most in-demand service is eyeliner. Eyeliner is a service that can enhance the appearance of most eye shapes. The basic eyeliner service is a lash enhancement. This is where the artist tattoos behind the eyelashes, resulting in a more defined, fuller-looking lash line. Certain eye shapes, like those that aren't hooded, can be complemented by adding wings and wedges. These techniques are more difficult to master, and mistakes are often harder to correct, so additional training should be considered before attempting them. Another style popular in Europe, and rapidly catching on in the US, is designer eyeliner. This technique incorporates shadowing and is an advanced technique. Permanent makeup can be a perfect upsell for existing clients. For example, during a client's brow lamination and tint service, you can explain how getting nano brows, powder brows, or microblading could fill in sparse areas of their brows to enhance the overall look. A lash artist could easily upsell a lash enhancement liner that creates a look of even fuller lashes. A hairstylist who offers scalp micropigmentation could help any existing clientele experiencing hair loss. The possibilities are endless and exciting. Offering permanent makeup and paramedical tattooing services can be highly profitable. However, you should have realistic expectations and timelines. Many professionals in this field work for themselves, and it can be difficult for new artists to find jobs and clients after becoming trained. There are many people who invested in training and never practiced in the field. Understanding that there's a significant learning curve and creating a solid business plan can help set you up for success. If you do a great permanent makeup service, your clients may only need to see you every few years, which creates a need to constantly obtain new clients. GETTY IMAGES, STOCKSY

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