20 ASCP Skin Deep Spring 2024
Spring Is for Serums
After those long, harsh winter months, your clients' skin deserves some moisture.
Guide them toward plumping serums with power-packed formulas to give their
skin a much-needed reset.
Hungarian skin care brand Omorovicza has
expanded its Queen of Hungary Collection to
include the Queen Serum, a powerful formulation
of Mediterranean microalgae, lithops stem cells,
Chinese leaf extract, and the brand's healing
concentrate, which is derived from a distillation
of Budapest's thermal waters via biofermentation
and encapsulation. The serum is nonsensitizing,
developed for daytime wear, and aims to visibly
reduce wrinkles, resulting in a retinol-like effect.
omorovicza.com
Medi Lift Beauty is moving into category expansion, recently unveiling
its Medi Lift Eye Serum—a hydrating and plumping serum to reduce fine
lines and wrinkles around the eyes. The water-based, lightweight gel
formula stimulates the concentration of collagen fibers and helps skin
retain moisture, leaving behind nourished, healthy-looking skin.
mediliftbeauty.com
