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BEYOND TREATMENT
Head of the Class
Why continuing education is key to long-term success
by Lauren Snow
THE SKIN CARE INDUSTRY is rapidly
changing, and with new developments in
technology, ingredients, and treatments,
estheticians must stay sharp and inspired
throughout their careers if they strive for
long-term success.
Continuing education options in
the beauty industry are seemingly
endless, from tradeshow classes and
manufacturer education to certifications
for equipment or modalities and
professional development opportunities.
There is undoubtedly something for
everyone at every stage of their career.
The term continuing education means
different things to different people. On
one hand, it could mean a college course
on business management; on the other,
it could be as simple as learning an
additional skill such as lash tinting—or
even taking time to listen to a marketing
podcast. There's no right or wrong way
to continue your education, as long as
your goal to grow—in whatever way you
desire—is met.
THE MORE YOU LEARN,
THE MORE YOU EARN
Billionaire Warren Buffet once said,
"The best investment you can make is
an investment in yourself. The more you
learn, the more you'll earn." When you
take the time to master skills and learn