3. ASSIGN SKIN CARE
HOMEWORK
Even if your client is coming in
for a weekly visit and checkup,
that still leaves them on their own
for six days. Commit to being a
constant and motivating force
in their skin care regimen by
assigning "homework" that can
be monitored remotely by text or
email, with photos included as
necessary. This can be assigned
on the day of the weekly visit.
To ensure that your client
understands and completes the
homework assignments, focus on
one problem area at a time and make
your instructions clear and easy to
follow. These could be as basic as
trying a new cleanser or moisturizer,
adjusting the exfoliation routine,
or applying a new form of sun
protection. They can also be more
targeted, such as experimenting
with an eye treatment, trying a
bedtime mask, or adding a serum
to the daily regimen to hone in
on wrinkles or other specific
concerns. Providing sample-size
doses in these cases can encourage
your client to continue with the
product if they report good results
at their next weekly visit. And,
by communicating throughout
