54 may/june 2017
Effective devices
that keep clients
coming back
by Shelley Hancock
MAGICAL MACHINES
T
This September, I'll celebrate 29 years
as an esthetician and 28 years as a skin care
business owner. Here's what I know for sure:
to create and sustain a successful skin care
business, we need to stay educated about
ever-growing and ever-changing esthetic
equipment technology. Today's clients
are savvy and results oriented. They're
investigating technologies and want to
know that we understand them as well.