6 the student edition
What is really behind today's demand for
eyelash extensions? Two things, really. First,
if properly done, extensions are a tremendous
time-saver for the busy consumer, offering a way to
look good for an extended time at a reasonable cost.
Second, the entire extension concept has evolved to
become widely accepted by those in the cosmetics
industry, as well as by the consumer.
But reaching this stage of acceptance has taken much time
and effort. There were technical obstacles, as well as numerous
misconceptions and prejudices that could be overcome only
with patience, facts, and hard work.
The eyelash extension
craze has a fun and
fascinating history—
and a profitable future
by Sophy Merszei
Lash Out