www.ascpskincare.com 27
expertadvice
feed your face | skin solutions | ingredients | mind your business
rave reviews
It never hurts to ask! In American Spa, writer Rebecca McCracken offers quick advice for
requesting online reviews: train your front desk to ask for them while scheduling future
appointments; make it easy for clients with marketing automation software; request reviews
on your print collateral; and encourage your estheticians to speak up after a treatment.
