Issue link: https://www.ascpskindeepdigital.com/i/70637
ascp and you: your turn We are being Ideas From Our Members This issue's question: What seasonal-themed treatments or marketing are you planning this year? When we asked this question in the May/June issue, and followed up with similar questions on Facebook and on the forums at www.skincareprofessionals.com, replies indicated Mother's Day was the big event on everybody's mind at that time. Here are a few of the responses—and they're all great ideas to use for any occasion! featured by a local moms' group and we're offering what we call "The Star Treatment." This treatment includes their choice of microdermabrasion or microphototherapy and oxygen infusion. This will be our first time working with this group, so it'll be interesting to see how much business we get from it. SHELLEY HANCOCK SAN MATEO, CALIFORNIA I was thinking of a Mother's Day special. Either a "Mom and Me" deal where they both can get a 75-minute enzyme facial for the price of a normal one-hour facial, or maybe just stick to the Hibiscus Flower facial I've been promoting. BRITTNEE ATLANTA, GEORGIA I am doing these offers: buy a 30-minute facial and get another 30 minutes free; add LED for $10; buy one spray tan for $30 and bring a friend for half price, so technically it's $22.50 each. If someone buys a gift certificate, I will throw in a free eye, lip, or hand treatment, or maybe a scalp massage. I printed up a bunch of flyers and have been distributing them around town. I am also doing an event at the YMCA and will have flyers there as well. SHEILA GORDON PALM HARBOR, FLORIDA I'm offering Buy Mom a signature facial and receive a complimentary upgrade with aromatherapy and a 15-minute relaxing scalp massage. ROBERTA GUBEREV RODRIGUES VIA FACEBOOK Answer our next question: What do you believe is the best thing you gain from your work as an esthetician? Email your answer today to editor@ascpskincare.com. Answers will appear in the September/October issue, and may be edited for length and clarity. 40 ASCP Skin Deep July/August 2012 a gift card special. Buy one, get one for yourself. LORA TAYLOR VIA FACEBOOK Q: Q&A