Issue link: https://www.ascpskindeepdigital.com/i/70637
editor's note Skin Deeper Does ASCP Skin Deep seem a little heavier to you? Starting this issue, we've added eight pages to your magazine and will be introducing some new columns to bring you more in-depth information, along with more of the skin care news from ASCP you need to know. On page 34, you'll find the first installment of an education column from Susanne Schmaling, the new director of education for Associated Skin Care Professionals (ASCP). One of ASCP's goals is to improve our range of educational resources to help established estheticians grow in their professional knowledge, and help new estheticians bridge the gap between school and the advanced skills that come with years of experience. In a previous issue, we asked ASCP Skin Deep readers what treatments, techniques, or skills they would most like to learn. We'll be using some of your responses as starting points for educational articles and webinars. We've also added a section (starting on page 37 in this issue) for news from ASCP and the world of skin care. Here you can find updates on contests and scholarships, legislative changes, and new discount partners, as well as answers to some common questions we hear from members. And, of course, we always want to hear your ideas on what topics would make the magazine more useful for you. Email me at editor@ascpskincare.com with any feedback you'd like to share, whether positive or negative. When we talk to our readers, we're constantly reminded how Turn to page 40 to answer this issue's member question: what's the best thing you gain from your work? many are unaware of the full range of benefits they receive as ASCP members⎯for no additional cost. Did you know you can view more than 30 hours of educational webinars on ASCP's website? More are being added every month. Or download any of the hundreds of images available in the ASCP photo library to use on your website or in your print marketing? Don't have a website, or don't know where to start with print marketing? We can help with that, too. Hundreds of members have used the ASCP Website Builder, the Client Newsletter Generator, the 230-page Successful Business Handbook, downloadable client forms, and all the other resources that come with your membership. Log in as a member at www.ascpskincare.com to find all the benefits that are available. Since 2007, ASCP Skin Deep has been one of those benefits of membership. Now, we hope that by expanding it a little, we'll be able to keep members informed about everything we have to offer, along with the in-depth articles you've come to expect. DEEP Skin Associated Skin Care Professionals Vol. #10, Issue #4 July/August 2012 ASCP Skin Deep supports, challenges, and educates today's skin care professionals as they help clients lead healthier, more confident lives. Editorial Carrie Patrick, Editor cpatrick@ascpskincare.com Darren Buford, Contributing Editor dbuford@ascpskincare.com Karrie Osborn, Contributing Editor kosborn@ascpskincare.com Advertising Angie Parris-Raney, Manager aparrisraney@ascpskincare.com Hannah Levy, Advertising Coordinator hlevy@ascpskincare.com Production Amy Klein, Manager aklein@ascpskincare.com James Sutherlin, Designer jsutherlin@ascpskincare.com Enviro/Tech inks, which Skin Deep has printed with since 2002, have a renewable resource content of 27.3%, which is much higher than the published 7% minimum soy content required for soy inks. Enviro/Tech inks include cottonseed, vernonia, sunflower, tung, linseed, and canola oils, in addition to soy. Printed in the U.S.A. on recycled stock containing at least 10% postconsumer fiber. ASCP Skin Deep (ISSN 19-412-495; USPS-024-571) is a bimonthly magazine published by Associated Skin Care Professionals, 25188 Genesee Trail Road, Suite 200, Golden, Colorado 80401. Periodicals rate postage paid at Golden, Colorado, and additional offices. POSTMASTER: Send address changes to ASCP, 25188 Genesee Trail Road, Suite 200, Golden, Colorado 80401. Email: getconnected@ascpskincare.com Websites: www.ascpskincare.com www.skincareprofessionals.com No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system, without specific written permission from ASCP. The views expressed herein are those of the authors, and not necessarily of the publisher or its advertisers. Publisher cannot be responsible for any unsolicited articles or materials, or the return of such items. Publisher cannot be held responsible for content of advertisements. The information contained herein is for educational purposes only and is not intended as advice for self-treatment. © 2012 All rights reserved. Printed in the U.S.A. on recycled paper. 2 ASCP Skin Deep July/August 2012 P.S.