editor's note
ASCP Skin Deep supports, challenges, and
educates today's skin care professionals as they
help clients lead healthier, more confi dent lives.
Editorial
Carrie Patrick, Editor
cpatrick@ascpskincare.com
Darren Buford, Managing Editor
dbuford@ascpskincare.com
Karrie Osborn, Senior Editor
kosborn@ascpskincare.com
Brandon Twyford, Assistant Editor
btwyford@ascpskincare.com
Advertising
Angie Parris-Raney, Manager
aparrisraney@ascpskincare.com
Hannah Levy, Advertising Coordinator
hlevy@ascpskincare.com
Design & Production
Amy Klein, Art Director
aklein@ascpskincare.com
James Sutherlin, Senior Graphic Designer
jsutherlin@ascpskincare.com
Tamra Mcilvain, Graphic Designer
tamra@ascpskincare.com
ASCP Skin Deep (ISSN 19-412-495; USPS-024-571) is
a bimonthly magazine published by Associated Skin
Care Professionals, 25188 Genesee Trail Road, Suite 200,
Golden, Colorado 80401. Periodicals rate postage paid at
Golden, Colorado, and additional offi ces.
POSTMASTER: Send address changes to ASCP, 25188
Genesee Trail Road, Suite 200, Golden, Colorado 80401.
Email: getconnected@ascpskincare.com
Websites: www.ascpskincare.com
www.skincareprofessionals.com
No part of this publication may be reproduced or transmitted
in any form or by any means, electronic or mechanical,
including photocopying, recording, or by any information
storage and retrieval system, without specifi c written
permission from ASCP. The views expressed herein are
those of the authors, and not necessarily of the publisher
or its advertisers. Publisher cannot be responsible for any
unsolicited articles or materials, or the return of such
items. Publisher cannot be held responsible for content of
advertisements. The information contained herein is for
educational purposes only and is not intended as advice for
self-treatment.
© 2014 All rights reserved. Printed in the U.S.A. on
recycled paper.
Have you ever added up all the hours
you've spent in your profession? If you're
like most members of Associated Skin Care
Professionals (ASCP), your typical work
week includes 10–20 hours of hands-on
client sessions. Of course, that doesn't
include all the time you spend on handling
day-to-day tasks, learning new skills, or
running a business.
Back in 2008, in his book Outliers, Malcolm Gladwell
popularized the idea that it takes 10,000 hours of
deliberate practice to reach world-class standard in any fi eld of study. For
someone who averages 20 hours a week, that works out to a little more
than nine and a half years.
This "10,000-hour rule" has been questioned, however—especially
when it comes to professional achievement. The Click Moment, by Frans
Johansson, is another interesting book on the topic of how luck, skill,
and practice combine to create success. Johansson argues that in an
unpredictable fi eld without a set of obvious rules, success has more to do
with your ability to make the most of the opportunities that come your way.
Here's one such opportunity—and it's free: ASCP's continuing
education. From our premium Skinpro Education online classes to the
65-plus hours of webinars in our archive, you can learn something new
today by logging in at www.ascpskincare.com.
This year in ASCP Skin Deep, we'll help you create success with a
new Q&A column from Dr. Mark Lees that takes you beyond the basics
of skin care knowledge, and a six-column series from ASCP Director of
Education Susanne Schmaling to build six essential skills.
Regardless of how you defi ne success—or whether you believe the
biggest factor is hard work, natural talent, or opportunity—it makes
sense to plan the effort you put in. Every expert agrees deliberate, focused
effort brings better results. We're always here with new ways for you to
learn, whether you have one hour or 10,000 hours to spend.
How Do You Create Success?
DEEP
Skin
Vol. #13, Issue #1 January/February 2015
Associated Skin Care Professionals
Enviro/Tech inks, which ASCP Skin
Deep has printed with since 2002, have
a renewable resource content of 27.3% ,
which is much higher than the published
7% minimum soy content required
for soy inks. Enviro/Tech inks include
cottonseed, vernonia, sunfl ower, tung,
linseed, and canola oils, in addition to soy.
Printed in the U.S.A. on recycled stock
containing at least 10% postconsumer fi ber.
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P.S.
Do you have a colleague who could use our help, too? We'll
give you a $20 renewal discount for each new professional
member you send our way. See page 46 for details.
