22 ASCP Skin Deep January/February 2015
HEALTHY SKIN
ROAD MAP
The journey to
great results
by Rhonda Allison
Achieving beautiful, healthy skin is
not a sprint, but a marathon, and
estheticians are there to help clients
effectively navigate their way to the
finish line.
Creating a road map for a journey where the
final destination is radiant, rejuvenated skin requires
a few essential stops along the way. What are these
stops and how do you get clients on board to ensure
they stay the course? It involves diving below the
surface to get to know your clients and gain a deeper
understanding of their skin, setting them up with
a proper foundation of home care, and creating an
individualized, ongoing treatment plan.