Listen to the ASCP Esty Talk podcast at ascpskincare.com/podcasts 63
Be ready with
good sound bites,
great metaphors,
catchy titles, and
phrases that are
memorable.
SHARE THE RECORDING AND ADD IT TO YOUR WEBSITE
Be that good partner again in sharing the interview. No host
wants to feel like you took their airtime, and once the show's
recorded, it's hasta la vista. Plus, that's just more promotion
for you.
SEND A THANK-YOU NOTE AND/OR RETURN THE FAVOR
If you want to really ensure some goodwill, send or email
a thank-you note to the host or make an offer to return the
favor—put them on your show, offer to send an email to
your community on their next promotional program, or
invite them to join a Facebook group you control. Go that
extra mile and ensure you get invited back again!
RODNAE
PRODUCTIONS/PEXELS
