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they check out at the desk, make their next appointment for
them. Finally, thank them for trusting you with their skin,
and make sure they have your card and phone number so
you can answer any questions they have.
FOLLOW UP
About five days after your client's first visit, call (don't
text!) them and ask how things are going and whether they
have any questions. If you aren't seeing them again in two
weeks, call again in two weeks to check on their progress.
FINAL THOUGHTS
The better organized you are as a professional on your
client's first visit, the more likely they will feel supported. Be
completely honest, and don't sell them anything they do not
need or give them false encouragement. If your client needs
a medical referral, do it! They will remember your honesty.
Your staff must be trained on all the products and
routine procedures. If you ask your staff to help your client
get booked for their series, they should know what to do.
Your professionalism depends on it. You are not just your
client's skin therapist; you are the ingredient expert and
their skin care cheerleader. Remember, there is no better
client than one who is pleased with their results and trusts
you with their skin. They will send all their friends!
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