ASCP Skin Deep

MARCH | APRIL 2020

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beautybuzz COSMO REPORT THE ELIXIR OF HAIR R+Co Centerpiece All-in-One Elixir Spray is a lightweight multitasker that's packed with rich oils to detangle, help fight frizz, and hydrate while repairing and fortifying hair. Centerpiece can be used alone or layered under other products and can also be used to refresh styled or second-day hair. R+Co products are formulated without parabens, sulfates (SLS or SLES), mineral oil, or petrolatum, and all are vegetarian, cruelty-free, gluten-free, and color safe. $32; www.randco.com. Based on the responses from more than 8,000 small business owners, Square US determined that customer spending on beauty services has more than doubled since January 2017. Square also noted a significant increase in male customers seeking beauty and grooming services and consumer desire for specialized techniques. Root smudging, also known as smudge root or root shadowing, was the fastest-growing hair trend in 2019. This technique enhances and lightens the root area to create a blended effect and is comparable to ombre or balayage techniques. The nail dip powder manicure was the fastest-growing nail trend of 2019. Nail dip is a thicker, longer-lasting alternative to gel polish and lasts 3–4 weeks (as opposed to gel polish, which lasts approximately two weeks). For more trend information, visit www.squareup.com/us/en/ townsquare/data-beauty-trends-2019. What's New in Beauty Resources, trends, and products to increase your bottom line MNT Goes Live Beginning November 14, 2019, the third edition of the Nailcare Academy Medical Nail Tech Certification Program went live. All 10 modules of the program have been revised and refreshed with new, relevant information, according to author Janet McCormick. The updated modules include new topics (such as CBD in foot care, accelerated hydrogen peroxide as a disinfectant, and Neurogenx foot care practices), new protocols, and new career tracks. "Graduates who [follow] their training—meaning they incorporate all the business-building activities we recommend—are successful, and some are even making six figures," McCormick says. Students can view and search the website and modules on any device, which allows them to work confidently with clients. Website access is unlimited once the program is purchased, and all students have access to all updates. For more information, visit www.nailcare-academy.com. Top Hair & Nail Trends of 2019

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