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In the attempt to create social media marketing strategies, many business owners eschew LinkedIn.
That's a mistake, says content marketing expert Alexa Drake. "Although it may not be considered
one of the most important places to market your business, creating and maintaining a presence
on LinkedIn has proven useful to many businesses over the past ten years." Not convinced? Read
Drake's full article at learn.g2.com/linkedin-marketing. For more expert advice, turn the page.